Marketing Committee Meeting 20210806

Date: 2021-08-06
Time: 12:00 UTC
Venue: Mattermost - Channel: Marketing
Called by: Marketing Committee

You can find the detailed meeting here:
https://mattermost.idempiere.org/idempiere/pl/mrhcuoc7hbykfqq4onfxd8qdxe

Summary of the day
Participation
Meeting led by: Diego
Meeting notes and follow-up actions: Diego
Attendance list: Diego, Carlos, Eugene, Chuck

What's new from this week?
- Performance Improvements
  - IDEMPIERE-4384 Very poor performance on window Generate Invoice (manual) with RMA
  - IDEMPIERE-4895 Product Cost - Valid Combination Caching
- Usability/Development Improvements
  - IDEMPIERE-4902 Record migration scripts with Dictionary EntityType
- Functional Improvements
  - IDEMPIERE-4894 OSGi Interface to support custom header and footer
  - IDEMPIERE-4899 Report: print product instance attribute name and value as column
- Website
  - SEO plugin installed in Wordpress.
  - Improvements in the preview thumbnail on the website.
  - Yoast SEO
  - Yoast SEO will now take care of all the needed technical optimization of your site. To really improve your site's performance in the search results, it's important to know everything our plugin has to offer. Sign up for our free Yoast SEO plugin training, in which you'll learn how to use Yoast SEO and how it can help you make the best of your website!
  - Good job! We could detect no serious SEO problems.
  - Share on facebook shows the hero's face! (example)
Donation initiative - follow up
- @chuckboecking proposes there are a couple of different types of mentions:
  - (1) when we post the weekly iDemipere development, it can be 'included'
  - (2) when we prepare for a major release which is labor intensive, it can be 'prominent'
  - (3) when we finish the major release successfully, we can have a dedicated message about donations reinforcing the things on our donation page.
  - This reinforces the viability of the development model and is a good rallying cry for supporting the model.
  - @chuckboecking proposes to keep a post of the weekly updates.
  - Acknowledging the weekly features, is a good nurture campaign for potential new members.
  - It partially answers some of the most important questions (1) is the product real and (2) is it supported. It is also a great time to ask for stuff.
  - We come up with a nice message summarizing the changes during the meeting and we post it weekly and as a footer/ending for the message we include a short sentence asking for donations.
  - @carlosruiz proposes a percentage bar showing the monthly goal in the donation page.
  - We create a dashboard/form that shows the donation URL when SuperUser logs in as system.
  - @chuckboecking also sees showing to someone who logs into the initial client's admin role. Since the widget should be 'dismissable', it seems appropriate.
  - JIRA Ticket: IDEMPIERE-4906
  - We discuss the specific message on the next meeting